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Clothing care

Are your denims fading away faster than they should? Check out these simple tricks to preserve your denims for longer!

The right pair of jeans can flatter your style until they start fading.


It is possible to make your jeans last longer and to keep them looking as good as they did on the day you bought them. Here are a few tips to stretch the life of your jeans.

  • Don’t wash your denims often. It will cause the colour to fade and also impact the thread quality.

  • Make sure they're turned inside out and the water is as cold as possible, which will keep them from fading.

  • Go easy on detergent. Replace it with 2 tablespoons of vinegar or rubbing alcohol with one spoonful of salt.

  • Stick your jeans in the freezer overnight. You'll rid your jeans of any odour-causing bacteria.

  • Air drying is your best bet if you want to increase the life expectancy of your jeans.

These will keep them in original shape.